Needy children to be VIPs for a day as celebrities cater to their whims

2013-10-01 00:00

UNDERPRIVILEGED children will have the chance of being treated like royalty for a day at the annual IBV Children’s VIP Day on October 20.

More than 2 500 children from Durban and surrounding areas will be treated to a day of fun in the company of sports stars and entertainment celebrities as part of the International Bank Vault’s (IBV) project.

The organisers have turned to corporate and civic organisations, small businesses and individuals to come on board and lend their support to the event.

“Since its inception, the essential purpose of this day has been to make a large number of underprivileged children VIPs for a day while business leaders play a reversal of roles as their executive helpers,” said IBV CEO Ashok Sewnarain.

“This is a ‘cash-less’ initiative with the platform made available for businesses to partner with us on this magnanimous venture.

“As a partner, you will have the opportunity to see the elated faces of joy while providing whatever possible to help realise the dreams of those less fortunate than ourselves.

“It is as simple as you wanting to give out balloons to 100, 500 or perhaps all of the kids.

“You could set up a candy floss machine or jumping castle, have a hot dog stand or provide an entertainer for the day,” said Sewnarain.

It is also an opportunity for the children to meet some of their heroes from the sports field, stage and screen; participate in games and challenges along with various other fun activities while being supervised, served and assisted by executives who donate their time and skills to this worthy cause.

“It is through the sounds of their laughter and the sights of their smiles that we will have ultimately achieved the event’s greatest success,” said Sewnarain.


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