Proudly Pietermaritzburg: Duo join drive to smarten up city’s business district

2011-11-29 00:00

MARKETING and public relations experts Gill Bure and Clive Lawler have come on board Proudly Pietermaritzburg to market and promote the activities of the organisation and to initiate support for a business improvement district (BID) in the city.

Proudly Pietermaritzburg, which was initiated by Guy Smith of Venn Nemeth and Hart towards the end of last year, has two main aims — to clean up the city streets and to form a BID in the CBD.

A BID is an area, such as a city block, in which businesses pay an extra levy to finance the area’s improvement. A Bid system has proved highly successful in Cape Town, and Bure and Lawler recently visited the city to study the Cape Town Partnership Project.

“BIDs have proved lifesavers for cities worldwide,” says a statement issued by Bure and Lawler.

“Cape Town is a case in point with numerous BID districts and a radically improved CBD.”

The two will also be involved in raising finance for Proudly Pietermaritzburg, which is funded by monthly pledges from businesses and individuals.

“All administration for Proudly Pietermaritzburg is donated from accountants, lawyers and banks to individuals … but the financial support here needs to be broadened. The initial donor group needs to multiply tenfold.”

Bure has recently worked on projects for Pronel Personnel, Crossways Hotel (Old Main Brewery) and Duncan Bramwell Revenue Performance. She also assists with events, training and marketing.

Lawler has worked for the Education Department and has been involved in networking in SA for the past 13 years.

He served as the associate programmme director of the African Enterprise Leadership Training Centre and is now regional co-ordinator for Heartlines, a national initiative to restore society’s moral values.

If you want to be part of Proudly Pietermaritzburg you can call Gill Bure at 082 772 9310 or e-mail, or call Clive Lawler at 084 557 0888 or e-mail

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