Chris Moerdyk

Tobacco regulations just smoke and mirrors

2013-10-21 08:47

Apparently government has come up with some new regulations limiting the display of tobacco products in stores. Theses are insane regulations, says Chris Moerdyk.

Let's make delinquent school kids work for us

2013-10-14 08:18 17 comments | 1770 views

Frankly, I am beginning to get the feeling that government has given up on its job creation strategy and has formed a clandestine company called something like Gangsta Inc, says Chris Moerdyk.

People most struck by strikes are strikers

2013-10-07 07:27 13 comments | 11 views

It is hardly surprising that the International Monetary Fund has blamed South Africa's labour unions for severely damaging the economy, says Chris Moerdyk.

E-tolls another example of consumer apathy

2013-09-30 08:02 32 comments | 14 views

I am not in the least bit surprised that President Jacob Zuma signed e-tolls into law because there will be very little backlash from the majority of consumers, says Chris Moerdyk.

No, Jake! Refs deserve to be bashed.

2013-09-23 08:52 18 comments | 4 views

Jake White is incredibly canny when it comes to working behind the scenes to give his teams the maximum amount of psychological advantage, says Chris Moerdyk.

The great credit card con

2013-09-09 08:03 29 comments | 7035 views

I have a dream in which the head honcho of Visa or MasterCard sits down with me and explains very slowly in words I can understand, just how credit cards work, says .

Is advertising forcing you to buy things?

2013-08-26 08:38 15 comments | 1814 views

Every single reader on News24 is a consumer, which means that every single reader - each one of you - is an advertising expert, says Chris Moerdyk.

How can we stop government killing our kids?

2013-08-12 08:08 30 comments | 2520 views

It is beyond me how our fat-cat politicians just cannot see the consequences of continually increasing prices when one in four households goes to bed without food at night, writes Chris Moerdyk.

I want a government, not a nanny

2013-07-29 08:31 45 comments | 4 views

I have written a number of serious articles on the dangers of SA becoming a nanny state and to the best of my knowledge no-one has taken the slightest bit of notice, says Chris Moerdyk.

You are a moron

2013-07-15 08:49 14 comments | 3950 views

I am also a moron. So is every member of my family and yours. And the reason we are morons is because governments have decided that we are, says Chris Moerdyk.

Mandela's long test drive to freedom

2013-07-01 08:45 12 comments | 2987 views

In the interests of the future of SA, we decided that it was far too dangerous for Nelson Mandela to just be driven around in an ordinary car, writes Chris Moerdyk.

The sick rand deserves no sympathy

2013-06-17 08:00 16 comments | 11 views

When the Rand started going pear-shaped recently, there were some who tried to look on the bright side by saying that S's exporters would benefit, says Chris Moerdyk.

Electric car fallacies and fables

2013-06-03 12:07 46 comments | 3291 views

I am interested to see that Eskom and Nissan are getting together to look at infrastructures needed for electric cars in South Africa, says Chris Moerdyk.

The arrogance of credit card companies

2013-05-20 08:18 22 comments | 10 views

Credit card companies don't give a toss about things like customer service but make things as inconvenient as possible for the people who use them, says Chris Moerdyk.

Guptagate and protection of State information

2013-05-06 08:05 11 comments | 8 views

Chris Moerdyk suspects that the media coverage Guptagate would have been completely different had the Protection of State Information act been in place.

Chris Moerdyk is the former head of strategic planning and public affairs at BMW South Africa. He was listed in a 2006 Markinor corporate survey as one of South Africa's top 10 marketing thought leaders. He now spends his time as a marketing analyst as well as commentator on marketing and branding for newspapers, magazines and online.

The ANC brand is bulletproof

2013-09-16 07:35 31 comments | 3645 views

Looking at the South African political environment from an objective marketing point of view, the obvious conclusion is that Brand ANC is pretty much bulletproof, writes Chris Moerdyk.

Up yours ANN7 - Viva, old farts! Viva!

2013-09-02 09:50 14 comments | 6212 views

If ANN7 had employed a few old farts their catastrophic launch would have been transformed into something professional, says Chris Moerdyk.

Spanking kids is often all in the mind

2013-08-19 08:53 5 comments | 2179 views

I have yet to hear anyone suggesting that we should teach our children about life, says Chris Moerdyk.

Diplomat is just another word

2013-08-05 10:29 1 comments | 23 views

The US Government believes the word diplomat means "bowing, scraping and smiling at your friends and then stabbing the bastards in the back", says Chris Moerdyk.

Don't laugh at Malema

2013-07-22 07:15 104 comments | 11470 views

Julius Malema has something that no one can take away from him and that is the support of anyone who is unemployed, uneducated and facing a hopeless future, says Chris Moerdyk.

Let's export rhino horn, dagga and tik

2013-07-08 07:30 33 comments | 2627 views

Chris Moerdyk thinks it is diabolically clever of government to approve the sale of its stockpile of rhino horn because we need the money.

Time to tune up the toyi-toyi

2013-06-24 07:51 3 comments | 1142 views

Toyi-toying has contributed positively to South African society in general and marketing in particular, says Chris Moerdyk.

Customers are not morons

2013-06-10 10:56 16 comments | 10 views

I decided to engage in a little online conversation with a couple of big brands a few weeks ago just to see if anyone actually looked at customer queries, writes Chris Moerdyk

Why I stopped being a trade unionist

2013-05-27 09:08 21 comments | 15 views

Half of trade union membership firmly believes that violence is an acceptable option to achieve a settlement, writes Chris Moerdyk.

Time to fight dirty to save the rhinos

2013-05-13 07:38 55 comments | 3364 views

Every time I see a car coming towards me with a plastic rhino horn stuck to its bonnet I want to weep, says Chris Moerdyk.

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