Bonang named continental ambassador of international footwear brand

By Qhama Dayile
30 September 2016

Bonang Matheba has been named the continental brand ambassador for Ipanema footwear.

IT girl Bonang Matheba joins yet another international brand to her list of goals. Named after the iconic Brazilian Brazil, Ipanema is the creator of the world’s hottest summer footwear.

Queen B takes over from Brazilian-born beauty and famous model, Gisele Bündchen.

"Tell the world that I'm taking over from Giselle Bündchen," Matheba shouted at the announcement of her new partnership held at the Radisson Blu Hotel in Sandton on Thursday night.

@bonang_m arrives for her #Ipanema launch A photo posted by Drum Magazine (@drum_magazine) on
“Ipanema celebrates the vibrant Brazilian energy so inherent in its culture, colours and people. Bonang was the obvious choice to be the continent’s ambassador as she resonates so deeply with Africa’s unique energy, style and the beauty of its people,” said Donny Christoforakis, Managing Director at Intershu Distributors. Bonang's family came out to support her, including bae, the SupaMega.

Bonang is the brand ambassadors for international brand Revlon and graces the Mzansi screens on Top Billing and Afternoon express. She is a radio presenter of the Front Row, a radio show on Metro FM, amongst other things.

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