Cell C CEO celebrates South Africa's victories

By Drum Digital
15 December 2014

Cell C, sponsor of this year's Miss South Africa pageant, has expressed great pride in Rolene Strauss's Miss World victory.

"The Miss South Africa sponsorship speaks to a key agenda for Cell C and that is the empowerment and upliftment of women. And Rolene’s aspirations and win in London epitomise that. Rolene’s win last night, combined with the epic win by the Blitzbokke at the Cell C Nelson Mandela Bay Sevens, is just the icing on the cake of this campaign for us. Both wins boost our brand and what we stand for as a company," company CEO Jose Dos Santos said.

miss south africa miss world

"I would like to take the opportunity to say thank you to Rolene for all the hard work she has put into this competition. And also the Blitzbokke for the concerted effort in their campaign so far," he continued.

It seems the beauty had her fate written in the stars, having met former Miss South Africa in 2000 and telling her dreams of one day following in her footsteps:


It certainly has been a great start to the week for Mzansi and we salute these South African icons for flying the country's flag high.

Find Love!