Vaseline Healthy Even Tone Challenge: Meet The Winners

By Drum Digital
19 August 2013

Finalists were treated to a day of pampering as they prepared to rock their very own professional photo shoot; giving them the platform to highlight their most beautiful asset – their radiantly even toned skin.

The Challenge: The Vaseline Healthy Even Tone Challenge called for women to use Vaseline Healthy Even Tone on their skin for a period of 2 weeks. Vaseline Even Tone lotions and creams give you radiant, smooth, even toned skin within just 2 weeks. Contestants were asked to send in pictures of their even toned, radiant skin as proof. 10 Finalists were whittled down from thousands, to experience their very own professional photo shoot, with 1 finalist winning the opportunity to feature in SA’s top magazines.

The Prize:

Contestants were flown in from around the country and taken to a secret location. Here they tried on new outfits; delighted in gourmet food, enjoyed manicures and pedicures, and got to interact with top stylists, photographers and hair and make-up artists.

There wasn’t much that could dampen the spirits as contestants were made to feel like VIPs. “It was so amazing to watch these young women flourish in the limelight.” Says Nicole Puzey, Vaseline’s Assistant Brand Manager. “Vaseline wanted to give them a time to shine, and seeing their confidence grow as the day went on really made the whole campaign worthwhile.”

Vaseline knows that South African women take great pride in their skin; it is a reflection of who they are and we want them to feel beautiful; a testament to this is Thalitha Mnguni, one of the 10 finalists. She admitted that she hasn’t always been confident about her body. “Now I can appreciate my curves,” she says. “I’m so happy that Vaseline has given me a platform to show off those curves. I thought I was going to see only skinny girls but it has built my confidence seeing other girls like me. ”

The Winner:

Vaseline would like to congratulate Siphokazi Mdunyelwa – our Vaseline Even Tone winner. Siphokazi and her beautifully even tone skin will feature in a Vaseline Healthy Even Tone advert in SA’s leading magazines. Well done and thank you to all those who participated.

The Results… speak for themselves. Evenly toned, radiant skin is now within reach for every woman, and although there was only 1 final winner, every woman who participated has won the gift of newfound confidence.

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