On Digital Media reveals new pay television platform

By admin
01 November 2013

On Digital Media in partnership with StarTimeshas today officially launched new pay television platformStarSat, previously operating as TopTV.

StarSat’s tagline encourages South Africans to Change your view from the traditional to the exceptional.

StarSatoffers a revolutionary, cutting edge technology viewing experience, backed by some of the most internationally renowned television brands.

According to ODM’s Interim CEO,Mr. Eddie Mbalo, the entry of StarSat into the pay television market “promises a new viewing experience”.  He added that the channel would offer a range of programming from entertainment to news to education.

Customers who have TopTV decoders will still be able to use and receive the StarSat signal, or if they choose to upgrade, they can buy a new StarSatHD decoder. Viewers whose subscriptions have lapsed will just need to contact the call centre to reactivate their subscriptions with the new StarSat package.

StarSat has introduced a range of new packages and channels –and new pricing structures – which will be available to subscribers as of 01 December 2013.

ODM’s soon to be strategic equity partner, the StarTimes Group, has an extensive African footprint, with over 2,5 millionDigital Terrestrial Television (DTT)subscribers across the continent and brings with it a wealth of technological know-how and expertise in emerging television markets.

Speaking at the launch, the President of StarTimes, Mr. Pang Xinxing said, “We believe that diversity in the broadcasting space benefits the viewer the most, which is why we are so excited about the launch of StarSat here today: now South African viewers will have a wider range of choice of television services to which they can subscribe.”

StarTimesrecentlysigned a 10-year contract with satellite company, SES, to expand its media footprint in Africa through StarSat. This provides ODM and its partners with an opportunity to expand the pay television offering to the rest of the continent at an affordable rate.

South African shareholders will retain a majority stake in ODM, with StarTimesowning a legally prescribed 20% stake in the business upon the implementation of the business rescue plan.

On Digital Media is currently in the process of concluding the implementation of the Business Rescue Plan, as voted on and adopted by its creditors and shareholders on 30 April 2013. This is a legally binding process that allows for the company to continue to operate in the normal cause of businessand to be restructured within the protective bubble of business rescue as per Chapter 6 of the Companies Act.