Meet the winner of the 2018 “I Do Tourism” award

2018-11-22 08:45
Kylie Henn and Cameron Murray accept their award.

Kylie Henn and Cameron Murray accept their award. (Supplied)

Multimedia   ·   User Galleries   ·   News in Pictures Send us your pictures  ·  Send us your stories

A local community home stay initiative in Limpopo got special recognition at the Lilizela Tourism Awards this year for their creative way of embracing tourism as a vessel for change in their community.  

The 6th annual Lilizela Tourism Awards took place on the 17th of November at the Sandton Convention Centre in Johannesburg. The premier travel and tourism awards celebrate tourism players and businesses whose hard work grows South Africa’s competitiveness as a global destination. But what made this year’s awards stand out from previous years was the inclusion of an original initiative coined I Do Tourism.    


What is the I Do Tourism movement? 

South African Tourism launched the I Do Tourism (IDT) initiative at the annual Travel Indaba last year. The initiative seeks to remind South Africans of the importance of the tourism industry and the role they can play as advocates for South Africa and for tourism. 

The purpose of the campaign, according to SA Tourism CEO Sisa Ntshona, is to show the economic and social value of tourism in South Africa. “Tourism has a ripple effect,” Ntshona notes. “Each direct permanent tourism job opportunity that is created can have multiple spin-offs for transport, agriculture and other sectors.”  


Who won the gold? 

All the way from Northern Limpopo, Traditional African Homestays South Africa (TAHS-SA) took home the gold as the 2018 winner of the I Do Tourism award.  The Honourable Minster of Tourism, Derek Hanekom, chose TAHS-SA as the recipient for the I Do Tourism award from the MEC’s winners of the Lilizela Provincial awards. 

Based in Makushu-Mosholombi village, TAHS-SA is a collective of 25 families who opened their homes to international and local visitors to give them an authentic South-African experience. TAHS-SA’s main focus is to use tourism as a vehicle to uplift the community. The bookings made then contribute to a local non-profit organisation, Tshikhala, and the village fund, Gondoliswa, that runs the old age home and crèche.  

“The award is really a stake in the ground for us and we’re humbled by it,” says TAHS-SA member and co-founder Cameron Murray. He told News24 that the beauty of their homestay is that they didn’t need to reinvent the wheel for a unique tourism experience. “People underestimate the power of human connection,” he says. Kylie Henn, who founded TAHS-SA alongside Murray in August 2017, says that TAHS-SA is a vehicle to uplift the community from grassroot levels over and above being a tourism initiative. 

 

This post in sponsored by South African Tourism produced by BrandStudio24 for Traveller24.

Read more on:    south african tourism  |  lilizela tourism awards  |  limpopo  |  travel  |  community  |  south africa  |  hotel  |  tourism  |  home  |  award
NEXT ON NEWS24X

Inside News24

 
/News
Traffic Alerts

Jobs in Cape Town [change area]

Jobs in Western Cape region

Cluster Financial Manager

Cape Town
Network Finance
R950 000.00 - R1 000 000.00 Per Year

Reporting Accountant

Cape Town
Network Finance Professional / Prudential
R310 000.00 - R360 000.00 Per Year

IT Manager (contract)

Cape Town CBD
Communicate Cape Town IT
R330 000.00 - R458 000.00 Per Year

Property [change area]

There are new stories on the homepage. Click here to see them.
 
English
Afrikaans
isiZulu

Hello 

Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.


Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Settings

Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.




Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.