Pep Stores still offer great prices for school shoes

2016-01-14 06:00

National retail giant Pep, which has 70% of the school shoe market and over 57% of the uniform market in South Africa, is committed to finding ways of easing the increasing financial strain for its customers, who are the first to feel the strain of rising costs of fuel, electricity and food.

“Through our research over the years, one message that has been consistent from our customers is that their children’s education takes priority,” explains Nobesuthu Tom, Pep’s marketing director.

“They will often compromise on other things to pay for school fees, transport to school as well as school-wear and stationery.”

Pep has negotiated with its manufacturers in order to freeze the price of the entry level Student Prince synthetic shoe at last year’s prices in an attempt to help customers: R59.99 for girls, size 8-1; R64.99 for boys, size 8-1).

This shoe is manufactured under the Pep Student Prince label, to ensure that quality standards associated with Student Prince are never compromised. The shoe range also includes a higher quality leather shoe, which is expected to be the lowest priced leather school shoe in the market this year: R119.99 for girls (size 9-1) and R129.99 for boys (sizes 9-1).

Managing director, Leon Lourens says a key part of Pep’s social responsibility during back to school time is to help its customers with the best possible prices on all uniform items. “Our constant aim is to bring down the cost of uniforms, without compromising our quality, while also maintaining stock levels of all school uniform items throughout the year.”

This year, a Grade 4 (entry level) uniform is still under R100 at Pep.

WIN WIN WIN V 10 readers can each win a R200 PEP voucher. SMS the word “school” followed by your name and contact details to 45527 before 12:00 on Monday 18 January to enter. SMSes cost R1.50.

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