The beauty of curvy women will again be on display with the 2019 Miss South Africa Plus World pageant’s final round taking place in the Bloemfontein Civic Theatre on Saturday (06/04), culminating with the crowning of the new queen. For this third edition of the pageant, 18 unmarried women who are aged 19 to 40 years and are vying for the title, will be flaunting their natural curves on the runway. Last year there were 12 finalists and Murunwa Mphigalale from Johannesburg was crowned as Miss South Africa Plus 2018. Mphigalale will hand over the crown on Saturday to the 2019 winner.The winner will also have an once-in-a-lifetime opportunity to represent South Africa at the final round of the Miss Plus World pageant which was designed to give curvy women a platform to showcase their natural beauty.Mphigalale with Kenalemang Itholeng, the winner of Mrs SA Plus World (in the category for married contestants), will represent South Africa at the international pageant’s final round in August in Texas.Puleng Direko, 2017 winner, and Dipolelo Hou, winner in the married category 2017, were the first curvy contestants to represent South Africa internationally in Atlanta in America in July last year. Samuel Leeuw, franchise director of the pageant, said an increase in the number of entries signal growth of the pageant. He said the pageant was gradually breaking the stereotype that curvy women are not beautiful. “Many curvy and shapely women were side-lined because of their body shape. The pageant aims to change the mindset and embrace curvy women. It offers them a chance to show to the world that they are equally beautiful and capable doing what their counterparts in other categories do,” said Leeuw. Express is the print media sponsor of the Mrs/Ms SA Plus World pageant. Tickets are available at R150 per person. The pageant is set to start at 18:00.