Changing the youth for the better

2018-07-10 06:00
Sbusiso Nzama believes in uplifting the youth in his community. PHOTO: supplied

Sbusiso Nzama believes in uplifting the youth in his community. PHOTO: supplied

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COMMUNITY development and empowering the youth is what keeps Sbusiso Nzama going day by day. A passionate and vibrant individual from KwaNyuswa, Nzama works for a non-profit-company called Rieco Bird Media which aims at empowering the skilled and talented youth in KwaNyuswa.

“While I was growing up I was an active child. I remember that I loved to play soccer with my friends on the dusty streets; however when I got older I realised my true passion which was to be a motivational speaker and a musician.

“I like to see people happy and I like to bring change in the community, especially by developing the youth through their talent and skills.

“Rieco Bird Media uplifts talented youth around Upper Highway and, for the past few years, I have engaged on a talent search project in the area. I also promote artists through different forms of marketing, from social media, events, radio stations, campaigns and different community projects, because the organisation is also involved in a lot of community development projects.”

“There is so much talent in KwaNyuswa, that’s why I don’t only focus on uplifting musicians but I also uplift talented dancers and models in the area. I also co-ordinate educational events where I invite various stakeholders to give educational talks to the youth. I organise an annual cultural event, called Nobuhle Negeza Lensizwa, where I encourage the youth to know their roots and love their culture.

“I am currently planning to start a Friday poetry session, a book club, a career guidance programme and a leadership skills programme in partnership with Rieco Bird Media and we want to invite the youth from different areas, including the INK area, Highway and Upper Highway areas”

He advised the youth that: “Education is the key and knowledge is power.

“Youngsters must not spend their time on social media , rather they must use their time to visit libraries and read relevant books.

“I believe that the youth of today are the leaders of tomorrow. We must unite and share ideas and information. I also think the youth must stop being lazy and become entrepreneurs by starting small businesses in order to fight the rate of unemployment in the country.”

Nzama invites the community to be part of the cultural event called Nobuhle Negeza Lensizwa held on Saturday, September 22, in KwaNyuswa.

For more information on the event contact Sbusiso Nzama on 073 911 9912 or e-mail


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