Boxer Super Shopper Show – bigger, better

2016-01-27 06:00

EVERYONE loves winning - whether it’s winning a game or a prize, winning is associated with a feeling of self-gratification, joy and happiness.

South African-loved retailer, Boxer­ Superstores, has been consistently good in ensuring its customers always feel great through its many winning campaigns. One such campaign is ‘The Boxer Super Shopper Show’ which was first launched three years ago.

This campaign saw Boxer customers winning new Ford Figo cars as well as a number of Boxer gift cards by simply purchasing three specific products to qualify for entry. With the launch of this campaign being so successful, and with customers demanding another chance to win big with Boxer, last year saw Boxer bringing back “The Boxer Super Shopper Show” to customers nationwide.

The Boxer Super Shopper Show has already become a well recognised exclusive to Boxer campaign that customers seem to anticipate yearly.

January started with The Boxer Super Shopper Show being introduced to customers in all Boxer stores. The 2016 version however, is said to be bigger and better. How, many ask? The national retailer will be bringing its Boxer Super Shopper Show to life this year through the power of television.

The campaign will extend over 10 weeks with one finalist being selected weekly.

Every Thursday on SABC 1 at 7.10pm, the weekly finalist will be announced. The 10 finalists will then all appear on The Boxer Super Shopper Show on SABC 1, live. Two of the finalists will drive away in a new Ford Figo car and the eight others will walk away with amazing household appliances ranging from fridges, to televisions to washing machines.

Boxer customers will need to purchases a minimum of two advertised products to qualify for entry into this fantastic competition.

A unique code will print out on the customers Boxer till slip if they qualify.

The customer then dials the Boxer USSD number (*120*26937#) to enter the competition to be a finalist on the live Boxer Super Shopper Show.

It’s really that simple to enter. Then they will have to watch The Boxer Super Shopper Show every Thursday to find out if they are one of the finalists.

All 10 finalists will then get to participate in the live Boxer Super Shopper Show with the games master, Bongani NX. The show promises to be filled with an exciting atmosphere and will be an absolute first for the retailer­ and its customers.

Year on year Boxer creates added value and excitement for their customers. The Boxer Super Shopper Show is proof that this retailer values its shoppers.

“We know that at the beginning of a new year, shoppers around South Africa and Swaziland are feeling the pinch when it comes to the ever-increasing cost of living - whether it is an increase of taxi or bus fare, rent, school fees and so on. Boxer realises this and being the champion supermarket for our customers we are adding more value to their lives thanks to The Boxer Super Shopper Show,”said Boxer director of marketing, Andrew Mills.

“Imagine winning one of eight home appliances or a new Ford Figo while being on SABC 1.

“It’s so exciting knowing that The Boxer Super Shopper Show 2016 offers customers these life-changing opportunities.

“Adding that much more value to our shopper’s lives is what Boxer is all about,”said Mills.

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