PMB photographer’s out-of-the-box work

2016-03-23 06:00
PHOTO:Dante Kemp/Anatoli Photography Aspiring photographers and models at Blu Gel Hair Studios for a fun-filled day.

PHOTO:Dante Kemp/Anatoli Photography Aspiring photographers and models at Blu Gel Hair Studios for a fun-filled day.

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THINKING out the box is what makes Dante Kemp’s photography memorable and different.

Speaking to Maritzburg Fever, Kemp was overjoyed to speak about the many facets of his photography career.

Born and bred in Pietermaritzburg to a British father and a Zulu mother, Kemp always knew he was different and had a flare for the arts from a young age.

After matriculating from Northbury Park, he always thought he would become a journalist, that was until he got his first camera, a basic digital Canon camera and fell in love with photography. His passion for creating a work of art from a simple photograph grew as he began incorporating graphics and other elements of design into his work.

In 2006 his company, Anatoli Photography, was born - the name stemming from Greek and Russian roots - meaning sunrise in the East and prestige.

“After years of trying different things and learning new design skills, I launched what I call the photography image which is not a commercial photo, but rather something artistic. It was about me developing my own style and putting my signature on the image,” he said.

In 2012 his father died and Kemp was expecting his first child, which meant he needed to grow up quickly and fend for himself in order to provide for his child.

“Through all the tough times my mom was there for me and encouraged me to focus on my passion. This was the push in the right direction that I needed.”

Kemp did not have training in photography or design and is proudly a self-taught artist drawing inspiration from life.

“It’s all about everyday life. People doing what they do and then capturing that to show that authenticity,” said Kemp.

As his skills developed so did his creativity and his work.

“When I didn’t know how to do something I would just Google or YouTube it and I learnt as I went along,” he said.

He said a lot of sacrifices were made in order to sustain Anatoli Photography.

“You learn how to live within your means and be sustainable and sometimes you learn the hard way, but the fact is that you learn,” said Kemp.

He described his photography as “artistic” and said that photographs are about creating an image that tells a story.

Kemp has many dreams of growing Anatoli Photography, which includes taking his projects around the country and overseas depicting what it is like to be South African in order to break down the perceptions about the country. Regardless of his location, he will be telling stories through his photographs.

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