Shoprite to match donations made for Yellow Packet Challenge

2017-06-14 06:01

SHOPRITE is encouraging South Africans who have a little extra to share this winter to pay it forward by donating grocery bags filled with non-perishable goods to individuals and organisations in need.

With its Yellow Packet Challenge, which runs from May 22 until July 9, Shoprite is asking consumers to take hands with the retailer by filling a yellow packet with everyday essentials and giving it to somebody less fortunate.

People can share this act of kindness on Shoprite SA’s Facebook page or on Twitter, tagging @Shoprite_SA and using the #YellowPacketChallenge hashtag and nominate a person or business to do the same. Shoprite will match every donation made with a donation of its own.

A number of the retailer’s friends, including Nomzamo Mbatha, Bokang Montjane-Tshabalala and Siphiwe Tshabalala, Tol Ass Mo, Mafa Bavuma, Marc Lottering and Jo-Ann Strauss, have all accepted Shoprite’s #YellowPacketChallenge and are visiting organisations of their choice to donate yellow packets filled with much-needed provisions.

“It is incredible what can happen when people come together for a good cause, and we want to show that anyone has the capacity to give back and make a difference in their communities,” said Neil Schreuder, Shoprite’s Marketing Director.

The #YellowPacketChallenge is aimed at encouraging people to take hands with Shoprite in order to reach even more people and organisations in need.


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