Take care with the fish you eat

2015-10-06 06:00
Left: Zac Dall, Matthew Lallemand and Rob Campbell, Grade 1 pupils at SACS Junior School, acted as fish in a play.


Left: Zac Dall, Matthew Lallemand and Rob Campbell, Grade 1 pupils at SACS Junior School, acted as fish in a play. PHOTOs: TIYESE JERANJI

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Choose green. Keep our seafood stores plenty.

This is the message that WWF’s Southern African Sustainable Seafood Initiative (Sassi) is spreading, so that seafood lovers are more cautious of what they consume.

After noticing that many consumers enjoy fish without pausing to think what that means to the environment they decided to turn consumers’ mindsets.

To make sure people are in the know about the kind of fish they eat Sassi embarked on a seven-month campaign.

The education campaign, called #SASSIstories, helps people make environmentally responsible seafood choices.

Sassi is known for its traffic light system, which classifies seafood into green (which is a best buy), orange (think twice) and red (don’t buy).

This is based on the sustainability of the different species.

Sassi says it’s about to get even more colourful.

On Tuesday last week Sacs Junior School in Newlands, Pick ’n Pay and Sassi unveiled a mural as part of the campaign.

This was to highlight their commitment to the conversation about seafood.

The mural is mainly focused on retailers to also commit to giving their customers what is on the Sassi approved list.

As part of the partnership Sacs’ Grade 6 pupils did a survey to get a picture of whether consumers understood what was at stake.

Pupils surveyed 800 people in their community and concluded education was vital and, though most people knew the impact their choices had on the species, they just didn’t want to do the right thing.

Pavs Pillay, manager of the Sassi programme, says she was amazed at the pupils’ work.

“The project is a perfect example of team work. This is more than just eating healthy but it’s showing respect to the fish and the seas, so that the species is not extinct. We have to be aware of our consumption of seafood and have an understanding of it because extinction of the species will affect the whole chain, with human beings included.

“I really appreciate and am thankful for the work done by the pupils; we will also use it in our research.”

Janine Basson, Pick ’n Pay spokesperson, says it’s very important to support good education and provide things that uplift the community.

“This is ground-breaking and it’s so much about the ethos of our company; that’s why we really support the initiative. It shows the level of team work and collaboration and it’s very meaningful that retailers use their strength and influence to make a change,” she says.

If you would like to be responsible and check the status of any fish you order or buy SMS 079 499 8795 or download the free Sassi app. Visit www.wwf.org.za/sassi for the full interactive list.

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