Kewtown man cleans up dog's breakfast

2016-02-23 06:00
Neville Arendse from Kewtown has patented his invention “The Doggy Diner”.

Neville Arendse from Kewtown has patented his invention “The Doggy Diner”.

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A man in Kewtown is pioneering a way to make animal owners’ lives a little simpler.

Neville Arendse (54) has been awarded a patent as well as the trademark for his invention called “The Doggy Diner”.

Arendse started developing the invention six years ago when he noticed how much trouble his friend’s dog had at feeding time.

“The chaos that erupted when he made a mess of the water and the food ... I started getting the idea that I should work on something that could stabilise the two food bowls. The idea led to the ‘Doggy Diner’.”

Arendse says the patent took more than two years to be awarded, while he will be expecting to receive the trademark for the name “Doggy Diner” in six months.

A vibrant Arendse says anyone with an idea, who is willing to follow that idea through, can reap the benefits financially.

“If you have an idea, put it to paper and put it into action. You can benefit from (the patent) in terms of royalty income, because at the moment that is the next step for me.”

He is looking at licensing agreements if he does not decide on manufacturing his product himself.

His invention is a feeding device for a dog, which is a normal stand that has rubber feet for stabilisation, ensuring that the two bowls for food and water do not move around in a disorderly manner. It is made out of galvanised steel and Arendse says that from a consumer point of view, it becomes an ornament too as it can be used as a pot plant holder.

Arendse has been married to Belinda for 22 years and has a son who is studying Medicine at the University of Stellenbosch. He says without their support, his patent would never have come to fruition.

“I come from a poor background. I did not matriculate. I am a mechanical fitter by trade and do contract work. For the last five years I have been working on this project, because I wanted to put it out there. It is an idea which I put to paper and I was constantly trying to get it done,” says Arendse.

He eventually ended up at patent firm Adams and Adams, who told him that he had a really good idea on his hands and it would handle his patent application.

“The invention will make a huge impact on the lives of people. We know as a fact that when you feed your pet inside or outside the house, there is always a mess being made. There is always the dragging around of the bowls and you have to look for where the bowls are, but now we have the ‘Doggy Diner’ that houses these two bowls, which gives complete peace of mind when you feed your pet.”

He says he never lets his mind rest. When he sits down, that is when he gets to what he calls his “thinking work”.

“You should be looking out for lots of things with the technology that is available today.

“I said to a friend the other day that we are going to walk into a bar one day and we are going to order a beer and the bartender is going to put a glass of water in front of you with a tea bag in and in two seconds it is going to dissolve into a beer.

“That is where the technology is driving us today.”

He maintains that the simplest ideas are always the ones to look out for.

“I look at a toilet flushing system that is forever making a noise, how do I silence that? There are lots of things to look at when designing something. You need to look at what would make peoples’ lives simpler. It is about simplicity, because people pay for comfort. If you can design something that makes people’s lives comfortable, then you have a gold mine.”

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