Our eventing paradise

2015-10-08 06:00



Multimedia   ·   User Galleries   ·   News in Pictures Send us your pictures  ·  Send us your stories

WITH the massive Ringball Championships (similar to netball but for males as well) on the go this week where some 4 000 people are down here, sports and event-based tourism once again is highlighted a key market focus for us.

We are particularly keen to support events that go across age groups, and in particular, the youth. The rationale being that young people here on mass also bring with them their supportive parents, managers and coaches - all contributing to the tourism coffers.

The other benefit is when young people enjoy an event in the brilliant location they invariably, at a later stage, return as students and adults as would their parents if they too have experienced our district first-hand.

At the end of this month we will be attending the Sports and Events Tourism Exchange (SETE) in Pretoria at which we will profile our destination for events, networking with sports and/or events codes and promoters. Our staff will also attend the sports and/or events tourism seminars to glean information about the trends and opportunities for this vital segment in our industry.

We hope to introduce our destination to all sorts of sports administrators (in fact we first met the Ringball fraternity at a previous SETE event) so that where possible we can inflate our visitor numbers at a time when most South African destinations are under pressure to sustain suitable occupancy levels.

I am reminded by a story by an author - Larry Bugen - who tells an amusing story about a fiddler fellowship event in the U.S. whereby some small town has an annual festival and fiddlers from all over converge on this little town. The net result is that what could be construed as an unusual musical get-together ends up boosting the local economy of the area.

It is often the different sort of event that can find a permanent home and thereafter, towns become synonymous with that success. Think what Splashy Fen has done to the Underberg and Himeville area.

We will be going to SETE with an open mind and hopefully returning with some new opportunities to assist with the sustaining and growth of our tourism economy.

Finally we trust that our current visitors have a wonderful spring break and enjoy our greater South Coast and the events on hand, information about which can be accessed via our website www.tourismsouthcoast.co.za

Paradise is event-filled.

Join the conversation!

24.com encourages commentary submitted via MyNews24. Contributions of 200 words or more will be considered for publication.

We reserve editorial discretion to decide what will be published.
Read our comments policy for guidelines on contributions.

Inside News24

Traffic Alerts
There are new stories on the homepage. Click here to see them.


Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.

Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.


Location Settings

News24 allows you to edit the display of certain components based on a location. If you wish to personalise the page based on your preferences, please select a location for each component and click "Submit" in order for the changes to take affect.

Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.