South Coast Bike Fest 2018 - bring it on

2017-11-09 06:00

SOUTH Coast Bike Fest 2018 (27-30 April) is a go and following from its 2017 success, we look forward to hosting an amazing feast of festivity, music and an impressive array of motor bikes and their owners who have come to love Margate and the South Coast for their preferred ride to leisure and pleasure.

This is a bikers’ paradise, one happy biker said last year, “It’s lekker in leisure land.”

Just a thought, if we have about 500 bikers resident on the South Coast and each personally gets five bikes to the South Coast, that equates to 2 500 bikes. Not to be scoffed at and that’s just for starters.

Naturally, through our marketing and promotional actions in the media, extensive biker networks, dealerships and clubs we should have at least a further 2 000 to 3 000 bikes at the event. A conservative attendance of 5 000 bikes (more than that in terms of people) would then make for an impressive biker aspect to the event which for them will be gratis.

The beauty of this extravaganza is that most attendees are from outside our area and in most cases they overnight and spend at the number of hospitality venues and retail outlets. Furthermore, bikers and visitors will also trek out into our lovely rural and inland areas.

Bikers are an adventurous lot so spend away from the coast will be of much value to the local economy in those areas.

The added value of retail, superb entertainment and fun within a secure and aesthetically conducive seaside promenade will also provide an excellent reason for the general public and visitors to stream into the precinct and join the value for money vibe. It will be quality leisure time at its best.

In 2018 we want to exceed 60 000 attendees over the four days and if we do, the fest can again rightly claim to be the biggest of its type in Africa. What an incentive so all and sundry get your invites out and join us in making next year’s fest magical.

The organisation for South Coast Bike Fest 2018 has started - in fact much was being done some time ago - so may Margate and our entire destination once again present itself with pride.

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