Starbucks' opening trumps SA politics

2016-04-25 07:21
(File, AP)

(File, AP)

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WATCH: How much is a Starbucks coffee in South Africa?

2016-04-21 10:38

The first Starbucks store in South Africa opened today on the corner of Tyrwhitt and Cradock Avenues in Rosebank, Johannesburg, with a second branch due to open at the end of April at the Mall of Africa. Here's what you can expect to pay for a brew... WATCH

Johannesburg – While the arrival of Starbucks in South Africa took a 2.67% proportion of news coverage, the launch of the EFF manifesto garnered 0.6% of interest and the DA’s equivalent, 1.58%.

The ANC’s manifesto launch caught more of the public eye with just over four percent of news coverage.

However, a big new entry into the 'newsscape' was the Rhodes Shut Down story, which trumped overall interest in President Jacob Zuma.

Last week, Rhodes University students started protesting over the university’s sexual harassment policy and what they said was its culture of rape, after a list of 11 suspected rapists was released online.

Five students were arrested and released during the protest.

Nevertheless, the Gupta family still garnered the largest proportion of news interest this week, taking a fifth of all headlines.

The arms deal made a bigger splash on social media than in more traditional news channels, garnering a 7.66% share of internet chatter – compared to just over 4% in formal news outlets.

Read more on:    starbucks  |  media

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