Little Mix member, Leigh-Anne Pinnock has taken to Instagram to show off her baby bump and announce that she is the new face of the British brand’s multiple makeup campaign, Maybelline.
In addition to being the ambassador, Leigh-Anne will also front initiatives such as Brave Together which aims to help people with anxiety and depression as well as Makeup Not Make Waste, which is a recycling initiative, launching in October.
Part of the multiple campaigns she will be a face of, includes the Nudes of New York palette, and Eraser Eye concealer. Sharing shots from the campaign, the star is seen wearing a nude top that matches a puff padded jacket worn off shoulder with matching pants and chunky brown boots.
To complete the look, she wears chunky gold earrings, a high ponytail and a bold red lipstick. “So many amazing things have happened this year that I am beyond grateful for, and this is just one of those pinch me moments,” she captioned the video on Instagram.
“I am so excited to announce that I am now part of @maybelline family! I am honored to work with a brand that understands and encourages everything that I stand for! I cannot wait for you to see what we’ve been working on,” she adds.
The brand’s UK managing director, Anika Majithia said she is looking forward to joining forces with the star, “Not only is she an icon known to millions of girls and women around the world, but she is also an exceptional change agent on critical topics such as equality, self-confidence and mental health. We look forward joining forces to tackle these key topics together and celebrate the power of makeup. Welcome Leigh-Anne!”