Cape Town – The Beauty and The Beast peek-a-boo teaser trailer has set a new record.
The teaser for the Disney live-action remake has been viewed 91.8 million times in its first 24 hours kicking Star Wars: The Force Awakens from the top position.
The Star Wars trailer garnered 88 million views when it was released last year.
Beauty and the Beast has an all-star cast, Harry Potter alum Emma Watson will play Belle and Dan Steven the Beast.
Ewan McGregor, Sir Ian McKellen, Emma Thompson, Kevin Kline and Stanley Tucci will also star in the film which is set to hit cinemas in April 2017.
The film is directed by Bill Condon and Alan Menken will do the score.
Much to the delight of fans the score will feature new recordings of the original songs and some new ones.
See the teaser here: