Jethro Trait on his new track and his decision to go independent

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Jethro Tait
Jethro Tait
Photo: Canton Parker
  • Jethro Tait speaks to Channel24 about his latest single, Will You Stay, and his decision to go independent.
  • "I always feel like the songs I am most proud of come with the least effort, and this was one of those songs," Jethro says about the track, revealing that it is about "finding the courage to ask for support when you need it."
  • About leaving his record label, the singer says: "I felt my music and I deserved more than they were willing to give me, so I left."

Jethro Tait is back with new music. The singer released his single Will You Stay in early October, debuting the video on Friday.

"I wrote Will You Stay near the middle of this year," Jethro tells Channel24, revealing that the song is the first one he wrote after making the decision to go independent.

"I always feel like the songs I am most proud of come with the least effort, and this was one of those songs. I had been going through a bit of a block and was playing around with some chords on piano. I came up with the piano riff that plays throughout the song, and it instantly felt memorable to me."

"This song is very special to me," says Jethro, elaborating: "It talks about finding the courage to ask for support when you need it. On my last few releases, I've sung quite openly about mental health issues, but it's still something that I struggle to open up about outside of music. Releasing songs like this and hearing from people who have said they feel the same or similar things has made me feel less alone. I hope my music continues to do the same for those with whom it resonates."

ALSO READ | From boy band to singing solo - Jethro Tait is making music for the soul

About his decision to go independent, Jethro, who was signed to Universal Music SA, says people often assume working under a label means you've "made it big".

"But in reality, it comes with a lot of 'red tape'," he adds.

"Major labels have a lot of artists to focus on, so oftentimes you can get left on the sidelines while their attention is with another artist. The decision to go independent was something I thought about for a long time. I took an honest look at how things were going with the label, and I didn't see myself progressing.

"I felt my music and I deserved more than they were willing to give me, so I left."

Being independent comes with "a great sense of freedom", says the singer.

"I have full creative control, and I don't have to follow any release schedules, so I'm looking forward to releasing a lot more music, a lot more consistently."

And even though his workload has "increased drastically", Jethro says he is "enjoying it so far".

About what we should expect from him in the future, the singer says: "A lot more music!"

"Like I mentioned, I'm free now to release what I want, when I want. I've got a couple songs I've been working on with Ewald (his friend and producer) that I can't wait to release."

Watch the video for Will You Stay below:

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