- Siya Kolisi, Siba Mtongana, Michelle Botes, Brad Binder, and Ian Wright all star in the latest DStv ad.
- The ad is for the broadcast satellite service's new generation decoder called the Explora Ultra.
- The new decoder allows viewers to not only watch DStv and Showmax, but Netflix as well.
SA’s rugby hero Siya Kolisi is the star of DStv’s latest campaign for their brand new Explora Ultra decoder.
With the new decoder customers get an enhanced viewing experience and the best available local and international content from DStv and Showmax.
As part of the new experience, Netflix will be available for the first time on the Explora Ultra decoder.
The campaign shot in Cape Town sees Siya assemble an Ocean’s Eleven-style squad in the television and film industry, and sports fraternity. Big names in the key TVC include: Siba Mtongana, Michelle Botes, Brad Binder, and Ian Wright.
WATCH THE AD HERE:
In a second iteration of the campaign, Siya summons a constellation of international stars – this time from streaming service Netflix – reflecting the diverse content that will be available through the Explora Ultra decoder.
In this version, characters from iconic shows Stranger Things, Queen Sono, Money Heist and Spenser Confidential are called to the mission.
The commercial is being flighted on various platforms, including across DStv’s platforms.
"Siya is a metaphor for the new super sleek, modern DStv Explora Ultra and his legion of stars represents DStv assembling the very best of content it has to offer.
"This new generation Explora delivers on DStv’s mission to offer value, convenience and more choice to our customers for all their entertainment needs," says Thabisa Mkhwanazi, DStv Executive Head of Marketing.
The DStv Explora Ultra has built-in Wi-Fi capabilities and supports 4K Ultra HD and Dolby Atmos, which offers viewers a clearer, more defined picture quality enhancing the viewing experience.
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