EFF members protest outside a locked Clicks store at the Mall of Africa in Midrand after the pharmacy chain ran a racist TRESemmé advert on its website. Picture: Tebogo Letsie
It has taken violent protests to remind a 52-year-old company of a government initiative called Proudly South African, which was launched 22 years ago. The campaign’s main aim is to increase demand for South African goods to help stimulate economic growth and create jobs.
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