To celebrate National Women’s Day on Sunday, August 9, women from all walks of life are encouraged to be unapologetic about their success and to share their stories of success with other women to inspire them.
According to Momentum’s She Owns Her Success movement, which aims to encourage women to continue to use their voices and their success to encourage other women who are starting on their journey to success, the time has come for women to recognise their strength and take action.
“Momentum recognises that beyond just encouraging women to make no apologies for their success, they need to accelerate their efforts towards active participation.
“It is the sharing of knowledge and experiences with each other that will deliberately shift the current position of women and, importantly, increase the number of women who occupy impactful roles in society,” said Nontokozo Madonsela, group chief marketing officer for Momentum Metropolitan Holdings.
Madonsela said it had been 65 years since a fierce band of brave women marched to the Union Buildings demanding equitable rights, yet women are still faced with many socioeconomic challenges that continue to compromise their position in society.
“Progress has been made, but we still have a long way to go in addressing inequalities with sustainable solutions. Momentum is a brand that is grounded on advice and lasting partnerships.
“With the launch of the She Owns Her Success campaign, we aim to create space for women to connect with each other and to share experiences and knowledge while delivering enabling tools to equip them to continue on their journey to success with confidence,” said Madonsela.
She explained that the movement, which launched last year during Women’s Month, was a rallying call for women to be unapologetic about their success, whatever their definition of success may be.
“Even in the face of tremendous adversity, women across the country are reaching incredible milestones. Last year we had amazing results from the She Owns Her Success campaign. It showed us that women were ready to step up confidently and boldly stake claim to their achievements.”
Madonsela says research has shown that confidence is an attractive quality and that success breeds more success.