She had no idea a single question could change the lives of thousands of people on social media.
More than a year ago, Keabetswe Jan asked her Twitter followers, “O jewa ke enge? (What’s bothering you?). She was overwhelmed by the response and took it upon herself to lend a helping hand where she could. Today the 19-year-old is the founder of OJK, a non-governmental organisation aimed at creating a better future for the youth.
Keabetswe recently announced she’s joined forces with public figures like Dr Musa Mthombeni and Malibongwe Xaba for Metropolitan’s Three Steps Together campaign, running until 10 July. The campaign is aimed at South Africans whose mental health has been challenged by lockdown changes.
“The campaign wants to encourage South Africans to talk about their experiences linked to the Covid-19 pandemic. It will provide people with easy-to-use steps that will help them navigate the ‘new normal’ with a focus on building mental strength,” she tells DRUM.
“I want to encourage good mental strength so that we can all cope better with life in a Covid-19 world. People are facing tremendous challenges and understand that life will never be the same,” she adds.
“For this reason it’s important for people to know they’re not alone and that by sharing our lived experiences we become stronger and will get through this time together.”
Keabetswe has been a driving force behind helping people deal with their day-to-day struggles. From matters of abuse, money and heartbreaks to things that affect the whole country.
With the increase of gender-based violence in South Africa, Keabetswe has tried to use social media to spread awareness. “I felt so helpless about the recent killings of women and children in our country. I got out of the feeling of helplessness by using my platform to raise awareness. I hope those who have the opportunity and the voice to help others can join me in the quest to help others,” she says.