Watch SA’s biggest virtual breakfast event – and win BIG

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The much-anticipated #SABiggestBreakfast will be broadcast online this year – don’t miss out!

Are you ready to be part of something BIG? The #SABiggestBreakfast event has arrived and the whole country is invited!

You could be a part of all the action, make memories with your family, feast your eyes and ears on local entertainment – and stand a chance to win cash prizes just for tuning in. Winning!

The event hosted annually for the last three years by White Star Instant Porridge has been setting the record for South Africa’s biggest breakfast and this year it’s going online, so it has the power to be even bigger and bolder. Take that, social distancing!

It’s all about highting the importance of breakfast, hosting the biggest breakfast – and giving back. Interested?

The mouth-watering event includes a performance/battle by Black Motion and Lerato K (aka LKG and former Miss Soweto) and Refiloe Motsei (a former Miss Soweto runner-up) will take care of the hosting duties.

Celebrities and influencers will be joining the virtual breakfast occasion, including Lady D (Dudu Khoza); Mr Gwej’s Kitchen; K Naomi; and the reigning Miss Soweto, Musawenkosi Gumede.

Giving back and winning BIG

You can also be part of the viewer participation competition. Simply post a picture of yourself eating a hearty breakfast of White Star Instant Porridge on Facebook or Twitter during the performance, using either the hashtag #SABigBreakfrastWithBlackMotion or #SABigBreakfastWithLKG.

The artist generating the most hashtags during the course of the performance will be given the opportunity to donate a whopping 3 000 packs of White Star Instant Porridge 1kg packs to a charity of their choice.

And because no one ever loses with White Star, the runner-up will be given the opportunity to donate 2 000 units of instant porridge to a charity of their choice.

Participating viewers stand the chance to win a fabulous first prize of R5 000 in cash for the most creative and eye-catching selfie.

What you need to know

For more information about White Star products and to stay informed about the event, visit  pioneerfoods.co.za and follow the brand’s story on Facebook and Twitter.

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