Frankfurt - Investors wiped another €3bn off Volkswagen's market value on Wednesday after it said it had understated the fuel consumption of some cars, opening a new front in a scandal that initially centred on rigging emissions tests.
The carmaker said late on Tuesday it had understated the fuel usage of up to 800 000 cars in Europe, meaning those vehicles affected are more costly to drive than their buyers had been led to believe.
The revelations - which added a new dimension to a crisis that had previously focused on environmental damage - are the first to threaten to make a serious dent in VW's car sales since the scandal erupted, analysts said.
They could potentially deter cost-conscious consumers who have so far taken VW's manipulation of smog-causing emission tests in their stride.
The effects of the scandal have so far been barely reflected in VW sales figures - although it was the only German carmaker to report a decline in car registrations in Germany in October.
Shares in Europe's biggest carmaker were down 8.6% at €101.45 by 12:03.
"Another week, another shock in the VW story," Exane BNP Paribas analyst Stuart Pearson wrote in a note. "We add another 4 billion euros in recall costs and fear a harsher commercial impact," said Pearson, who rates VW "neutral".
The German carmaker also revealed on Tuesday that carbon-dioxide emissions had been understated - leading it to underestimate the fuel consumption - and added €2bn ($2.2 billion) to its expected costs of the scandal.
The affair erupted in September when US authorities exposed VW's use of "defeat devices" to cheat tests for emissions of smog-causing nitrogen oxide. VW admitted such software was installed in up to 11 million diesel vehicles worldwide.
VW's latest admission came after US environmental regulators said the carmaker had failed to inform it that similar devices were installed on larger 3.0 litre engines used in luxury sport utility vehicles from Porsche and Audi.
VW has denied this, but said on Tuesday it would immediately start talking to "responsible authorities" about what to do about the latest findings on fuel consumption and CO2 emissions.
"From the very start I have pushed hard for the relentless and comprehensive clarification of events," Volkswagen Chief Executive Matthias Mueller said. "We will stop at nothing and nobody. This is a painful process but it is our only alternative."
The biggest business crisis in VW's 78-year history has wiped almost €24bn - nearly a third - off the firm's stock market value, forced out long-time CEO Martin Winterkorn and rocked the auto industry, an important employer and source of export income in Germany.
"From an outside perspective and we are sure for the majority of VW employees, the degree and extend of cheating that has been discovered so far is beyond imagination," wrote analyst Arndt Ellinghorst of banking advisory firm Evercore ISI.
The latest findings on fuel consumption and CO2 emissions - areas which US watchdogs have yet to address - were disclosed as VW continues a broad review of its handling of all pollution-related issues. While the findings mostly apply to smaller diesel engines, one gasoline engine is also affected.