Strategic management: What it is and why you need it

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Cape Town - Every business owner wants to make the right decisions for their growing companies, but most are at a loss of where to begin. Identifying a problem within the company is only half the battle, but how do decision makers go about solving them?

Strategic Management is an important concept for managers, decision makers and business owners alike, and entails the action-oriented and results-driven evaluation of business goals, objectives and plans for the future, as well as a concrete strategy for addressing them.

In this article, the concept and definition of Strategic Management will be unpacked, and guidelines will be suggested for how to make use of them, no matter the size or nature of your enterprise.

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