Your business: Here's how to price your products

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Determining a price for your product or service must work for your business and your customer. Here's what to keep in mind.

Pricing the products or services you offer is a big decision that needs a lot of thought and careful planning.

Too high and you risk losing customers. Too low and you could lose money or give the impression that your product is cheap quality. So, how do you get it just right?

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