#Sales Truth. Debunk the myths, add powerful principles, win more new sales. By Mike Weinberg.
There are about 250 000 formal small and medium enterprises in South Africa, which is about 98.5% of registered businesses in the country. That being the case, there are actually very few people to whom selling should not be a front and centre concern. In almost every company, almost everyone should be concerned about sales and selling.
Pause and consider this before reading on: What could be the effects on morale and commitment if everyone was concerned about sales?