INFOGRAPHIC: SA social media by the numbers

accreditation
Facebook (Shutterstock).
Facebook (Shutterstock).

Johannesburg - Social media use in South Africa is exploding, with winners and losers in the space.

According to World Wide Worx and Fuseware’s South African Social Media Landscape 2016 study, a quarter of all South Africans - 13 million people - now use Facebook.

Ten million of these users access Facebook via mobile devices while 1.6 million are using basic feature phones to browse the social network.

The study further says that 1.4 million South Africans access Facebook via their tablets

Meanwhile, picture-sharing service Instagram has also recorded strong growth in South Africa, according to the study.

Instagram doubled its user base from 1.1 million in 2014 to 2.68 mlllion in 2015.

Other major social networks such as LinkedIn recorded growth while Mxit shrank in terms of monthly active users.

READ: Dramatic slide in Mxit's user base

Below is a single infographic containing key slides of the study’s presentation. (Slides published with permission of World Wide Worx.)

We live in a world where facts and fiction get blurred
In times of uncertainty you need journalism you can trust. For only R75 per month, you have access to a world of in-depth analyses, investigative journalism, top opinions and a range of features. Journalism strengthens democracy. Invest in the future today.
Subscribe to News24
Rand - Dollar
14.85
-1.2%
Rand - Pound
20.48
+0.1%
Rand - Euro
17.30
+0.0%
Rand - Aus dollar
11.09
+0.0%
Rand - Yen
0.13
+0.0%
Gold
1,793.05
0.0%
Silver
24.33
0.0%
Palladium
2,023.00
0.0%
Platinum
1,043.50
0.0%
Brent Crude
85.53
+1.1%
Top 40
60,525
+1.7%
All Share
67,051
+1.5%
Resource 10
62,969
+2.5%
Industrial 25
86,659
+1.4%
Financial 15
13,849
+0.2%
All JSE data delayed by at least 15 minutes Iress logo
Company Snapshot
Voting Booth
Facebook is facing a fresh crisis after a former employee turned whistle-blower leaked internal company research . Do you still use Facebook?
Please select an option Oops! Something went wrong, please try again later.
Results
Yes, the benefits outweigh the risk for me
25% - 229 votes
No, I have deleted it
46% - 424 votes
Yes, but I am considering deleting it
29% - 264 votes
Vote