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EXCERPT | ‘So intensely focused’ – How Koos Bekker made those billions

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Koos Bekker’s Billions by TJ Strydom (Penguin).
Koos Bekker’s Billions by TJ Strydom (Penguin).

BOOK: Koos Bekker’s Billions by TJ Strydom (Penguin). 

Koos Bekker swept in at Naspers, transforming an Afrikaans publishing and printing company into a global technology giant, earning investors trillions and himself a good few billion. But how? What were the methods employed by this boerseun from Heidelberg? Financial journalist TJ Strydom distils it down to 15 steps in Koos Bekker’s Billions. In this excerpt, Strydom recounts Bekker’s first pitch to Naspers.

Koos Bekker remembers their first meeting in the Nasionale Pers building on Cape Town’s Foreshore late on an April afternoon in 1984. ‘I had come from America to sell the concept of M-Net, and a quarter of the way through the presentation the projector jammed,’ he recounted later.

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