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Strava data proves you should do 160km group rides this year

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Strava proves what is top of mind for riders. Align your goals for the year, based on its data. (Photo: Strava)
Strava proves what is top of mind for riders. Align your goals for the year, based on its data. (Photo: Strava)

Data is wisdom and we live in an era of unprecedented digital influence. For cyclists, Strava is the reference app for data logging and harvesting during a ride. 

The world’s most popular activity tracking app has more than 100m users and powerfully shapes rider behaviour. It guides training discipline and allows cyclists confident route planning and adventure riding in new locations.

Strava has been a force for greater participation in cycling. And each year, Strava releases its cumulative data set for all global activities. In a world where data is invaluable, Strava’s yearly stats release has become the resource of authority for cycling behaviour.

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