Auction not the end of news

The Volksblad building at Nelson Mandela Drive 79, erected in 1915, got a facelift in 1986. The building, which will soon be sold on auction, now belongs to Novus Print.Photo: Mlungisi Louw
The Volksblad building at Nelson Mandela Drive 79, erected in 1915, got a facelift in 1986. The building, which will soon be sold on auction, now belongs to Novus Print.Photo: Mlungisi Louw

The historical Volksblad building at Nelson Mandela Drive 79 – where Express, a publication of Central24, is produced and printed – will soon be up for auction.

According to Novus Print, which bought the building from Media24 in March 2020, talks are underway for the auction company Brocor to sell the building complex.

The expected date for the action is Wednesday, 2 June.

Jeannine van Zyl, manager of Central24, said the group will continue to report on everything happening in the Free State and Northern Cape, where it has five newspapers.

“Our teams will keep working hard to increase advertising revenue and collect news to keep readers informed. We are only renting office space in the Volksblad building. We will keep all interested parties up to speed on the process as it unfolds.”

According to Paul de Bruin, northern manager for Novus Print, an article 189 process had been concluded at the beginning of April.

The activities at the Bloemfontein printing press will come to an end on 31 May. The printing of newspapers done at the Bloemfontein branch will move to Gauteng during May.

Johnny Bateman, auctioneer at Brocor, said the building has a very strategic location, close to the Bloemfontein Central Business District.

“The complex consists of many buildings, which include: the main building, the building in Nelson Mandela Drive that is now occupied by Securiforce, the factory and basement in Henry Street, a store room on the corner of Henry and Aliwal Street, as well as some other out­buildings.”

The rentable area is 6 500 m², and the basement area covers 1 000 m². According to Bateman, there are also 72 undercover parking areas on the premises.

“From prospective buyers’ perspective, the fact that the building is in a main street with lots of traffic is a big positive aspect when it comes to marketing and acces­sibility.”

  • The printing of the Central24 newspapers – Express, Bloem News, NoordkaapBulletin, Vistaand VrystaatKroon– will soon move smoothly to Johannesburg. Distribution will be done as usual.

Our teams will keep working hard to increase advertising revenue and collect news – Jeannine van Zyl

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