The Sunflower Fund partnered by DKMS increased its donor registrations despite Covid-19

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THE non-profit industry has been negatively impacted by Covid-19. This is because the implementation of measures to protect South Africans from the virus resulted in limited fundraising and awareness opportunities.

However, despite being faced with these challenges, The Sunflower Fund partnered by DKMS has increased its stem cell donors by 9000 since the start of the lockdown in 2020.

CEO of the Sunflower Fund partnered by DKMS, Alana James, says that this ground-breaking feat in the wake of the pandemic was made possible by the generosity of members of society, the commitment of the organisation’s donors and the hard work of its partners and employees.

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