Cape Town - If every person on the globe does one thing in aid of conservation, it would amount to 7,2 billion small changes adding up to an enormous change in our planet's well-being.
That's the idea behind Cape2Rio yachtsmen Braam Malherbe and Clyde Barendse's DOT initiative - inspiring people to Do One Thing in aid of conservation this year.
As Braam and Clyde put it, “we have committed the single greatest crime against humanity by virtually exhausting the resources of a finite earth.
"We have seriously compromised our children’s future. The DOT Earth Challenge is our first step in helping to put this right.”
To show their commitment to the #DOTChallenge Braam and Clyde will embark on the race, which spans from Cape Town to Rio de Janeiro, over the next three months.
The Cape 2 Rio yacht race is the longest continent to continent yacht race in the southern hemisphere, covering a distance of 6 700 kilometres.
The journey would have kicked off on 1 January 2017, but due to the unfavourable wind that has been blowing in the Cape, the #DOTChallenge team hope to depart the Cape's shores no later than Sunday, 8 January.
This is what their lifeline, partly sponsored by Mhondoro Game Lodge, looks like for the journey.
Upon their return from Rio, the boat will embark on a trailer road show around South Africa for a meet and greet with Malherbe and the team to thank fans for their contribution throughout the row, and to promote a documentary being made about the initiative.
The rowers’ goal is that five million people will have downloaded the #DOTChallenge app by the time they arrive in Rio in March after an estimated 98 days at sea.
What is DOT?
The #DOTChallenge - which stand for the Do One Thing Challenge - aims to unite the world in the hope that, together, we can still save our planet.
By globally connecting like-minded individuals through a single website and app, the DOT movement encourages anyone who is willing to just Do One Thing to protect and preserve our planet Earth from further destruction and harm.
The challenge is based on the premise that, over time, little things can make a big difference - and as individuals, we each have the power to make small changes on a daily basis that, collectively, can make our planet healthy, green and sustainable again.
DOTs are as simple as making lifestyle changes or breaking bad habits – such as turning off the tap when brushing your teeth.
How can I get involved?
The DOTs encompass four vital categories, namely Water, Waste, Conservation and Energy.
The lifestyle changes, or DOTs, that you decide to act on, can be shared across social platforms with friends and family. And, you can even challenge your friends and family to complete the same DOTs as you have.
Once you have completed one DOT per category, you unlock the ability to submit your own DOT, since you might already be doing something that positively impacts the longevity of our planet.
This gives everyone else in the world an opportunity to action your DOT. Points are allocated to you each time somebody acts on one of your DOTs, enabling you to climb the Global Earth Champion Leader Board on the app.
The app also allows users to see how they compare to friends, family and neighbours, and even how your suburb, town, city or country compares globally.
It's all about encouraging positive lifestyle changes and having the information at your fingertips on how to go about it.
You can download the app here.
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