Cape Town - The World's largest airline has just added the livery of two of its biggest planes as testament to its non-negotiable stance on wildlife trophy hunting.
But if seeing two massive Emirates A380 jets wearing special livery in support of United for Wildlife, a global collaboration that unites the efforts of the world’s leading wildlife charities in the fight against the illegal wildlife trade isn't enough to make you sit-up and take note - perhaps these statistics on the tiger, rhino, elephant and pangolin will.
While the support from giant international brand such as Emirates is invaluable, travellers can contribute in a big way, by boycotting products made from the parts of these endangered animals and discouraging others from doing so.
Check out these alarming facts...
1.There are as few as 3 200 tigers left in the wild!
Illegal trade in their parts and products is one of the biggest threats to wild tigers. Between 2000 and 2014, the parts of at least 1 590 tigers were seized in Asia.
2. Rhino poaching in South Africa increased from 13 rhinos in 2007 to 1 215 rhinos in 2014!
That now equates to more than three rhinos a day. Africa-wide, 1,293 rhinos are reported to have been poached in 2014.
3. Around 30 000 African elephants are killed by poachers each year!
Central Africa is worst hit with a poaching rate twice the continental average. Left unaddressed, poaching could cause the extinction of elephants in Central Africa.
4.The pangolin is the world's most-trafficked mammal!
Over a million pangolins are estimated to have been poached in the last ten years.
5. 1 000 rangers are estimated to have been killed in ten years while protecting wildlife!
Park rangers are often ill equipped and inexperienced to tackle armed and ruthless poachers. Poaching syndicates have changed the way they operate and are now using sophisticated weaponry and equipment to increase their activities and avoid detection (helicopters, veterinary drugs, night vision equipment).