Tattoo your kids for safety

A US company has come up with a novel solution for parents who live in dread of their kids disappearing at the grocery store or the park: Temporary ID tattoos which allow parents to stick relevant details on their kid’s skin, according to

Apparently the creators of the SafetyTat concept came up with the idea after having to rewrite their phone number on their kid’s arms several times in one day while playing at the park. The temporary tattoo idea has now developed into a business, with themes such as Halloween and sport.

The colourful tattoos look a little like sticking plasters and can be customised with write-on information or medical alerts such as allergy notices. Children wearing the tattoos are shown how to alert an adult to the information if they become lost.

Many parents have warmed to the idea as it goes a long way to alleviating the common fear of losing a child in a crowd or a big space, although some suggest that it would be just as easy to write the info on the child’s wrist, and that it’s over-protective.

On the SafetyTat website, parents are encouraged to employ additional safety measures when going out for the day, such as making sure your pram looks different to other prams, taking along a family photo and also the advice that if lost, your kid asks a mommy for help. The primary aim of the tattoos is in avoiding the trauma and panic a child experiences when lost.

Interestingly, the full page of testimonials had none from parents who had lost their kids only to have them returned via the tattoo information, but they were mostly from parents who seemed to have peace of mind when going out. Also, some kids wearing the tattoos were apparently approached by adult strangers wanting to know how to get the tattoos.

Are temporary tattoos a good child safety measure?

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