Disney encourages girls to dream big


Mulan told me that “the flower that blooms in adversity is the most rare and beautiful of all”, while Belle encouraged me to be brave and steadfast in everything that I do.

Merida showed me courage, bravery and triumph and Elsa taught me that to be strong and lead, I’d only ever have to be myself.

As children and as we grow up, Mulan, Belle, Merida and Elsa become important role models for us to look up to and aspire to be and this week Disney launched its #DreamBigPrincess photographic campaign to inspire, motivate and encourage us to be brave, go on our own adventures and reach for our dreams. Take a look:

Collaborating with female photographers from across the world, from the likes of Annie Griffiths, one of National Geographic’s first female photographers, award-winning photojournalist Paula Bronstein and many more, the Dream Big Princess campaign created inspiring images of real-world girls.

The series includes photographs of Josephine, Lucy and Rose, the first female wildlife rangers within the Kalama Wildlife Conservancy in Kenya, Rong, a gold medallist at the London Paralympics and Zakia, the captain of her women’s cycling team in Afghanistan.

Photographed by Paula Bronstein, Zakia (23), one of the first girls from her region in Afghanistan to learn how to ride a bike and teach other girls, despite the fact that it is frowned upon for women in her society to ride bicycles.

Photographed by Scarlet Page, England's national women's football team has broken the glass ceiling despite the age-old and restrictive stereotype that football is for boys.

Photographed by Annie Griffiths, Girl Up Leader Miriam Farooq (16) does charity work to help women across Asia.

Photograph from Ami Vitale's series documenting the powerful female elephant keepers, defying stereotypes by working in the Reteti Elephant Sanctuary in Kenya.

“When I think about all the girls, myself included, my sisters, my daughter, that are influenced by the idea of the Disney princess, you know that this is an opportunity to inspire girls to do something more,” explains one of the photographers.

Disney also teamed up with Girl Up, the United Nations Foundation aimed at empowering young women, to make an even greater differenc.

Disney announced that as of the 15 August and up until 15 October, for every public image with the #DreamBigPrincess hashtag that is posted and liked on Facebook, Instagram and Twitter, Disney Worldwide Services will donate US$1 to Girl Up.

Disney also urges us to share our own stories with the hashtag to encourage girls to be whoever they want to be or whoever they want to become for no dream is too big.

And anyway, as Cinderella says, “No matter how your heart is grieving, if you keep on believing, the dreams that you wish will come true.”

Read more:

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