Herzogenaurach - PUMA has announced an extension of its partnership with the Côte d’Ivoire Football
The new contract, effective from January 2015, will see PUMA continue as the technical supplier and official partner for the Côte d’Ivoire Football Federation. PUMA will maintain the supply of team kits, training apparel and equipment to all associated Côte d’Ivoire National Football teams and its production of licensed replica kits, fanwear and merchandise.
The Global Sports brand has a rich heritage in African Football and has been actively engaged in the continent since 1998.
PUMA has also enjoyed a long and successful relationship with the Côte d’Ivoire, partnering with the federation since 2005 through three Soocer World Cups and five Africa Cup of Nations tournaments.
Christian Voigt, PUMA’s Senior Head of Global Sports Marketing commented, “PUMA has a special relationship with African football, and we are very happy to renew our contract with the Côte d’Ivoire Football Federation."
"This partnership is an important one for PUMA, as we continue to strengthen our position in sport.
"Les Éléphants are a major force in African football, and The Côte d’Ivoire has produced some incredible talent in football, Yaya Touré being one notable example.
"We look forward to continuing this blossoming partnership in the years ahead.”
Sidy Diallo, President of the Côte d’Ivoire Football
Federation said: “PUMA has been a fantastic partner throughout the past 10
years and we are very happy to continue this relationship. "
"They not only supply us with great kits and performance wear for our teams that embody our African spirit through bold colours and striking graphics, but also supports our values and aspirations.
"The commercial and marketing activations they develop on our behalf also bring us significant value and exposure. We are extremely satisfied to extend with PUMA.”