Athletics

WATCH: Semenya slams critics, stars in touching Nike ad

Caster Semenya (AP)
Caster Semenya (AP)

Cape Town - Nike has honoured South Africa's 800m Olympic and World Champion Caster Semenya with her very own #justdoit campaign to celebrate the 30th anniversary of their famous slogan.

Following adverts for controversial American footballer Colin Kaepernick - as well as sporting legends like tennis star Serena Williams and basketball legend LeBron James - the American sportswear giant has now included Semenya.

On Sunday, Semenya raced to her 29th consecutive 800m win over a three-year period when she won the event at the IAAF Continental Cup in Ostrava. 

The 27-year-old recently appealed to the Court of Arbitration for Sport (CAS) to challenge upcoming International Athletics Federation (IAAF) rules on testosterone levels in female athletes. 

READ: IAAF to Semenya: Lower testosterone levels, or quit

These rules are scheduled to go into effect in November 2018 and would require Semenya to take a tablet to lower her naturally occurring testosterone levels.

But in the Nike advert, she is as feisty as ever.

"Will it be easier for you if I wasn't so fast? Will it be simpler if I stop winning? Would you be more comfortable if I was less proud? 

"Would you prefer if I hadn’t worked so hard? Or just didn't love it? Or stopped at my first steps?

"That's too bad, because I was born to do this…"

WATCH BELOW

Voting Booth
What is your favourite sport to watch on TV?
Please select an option Oops! Something went wrong, please try again later.
Results
Rugby
42% - 7589 votes
Cricket
11% - 1925 votes
Football
19% - 3470 votes
Athletics
2% - 448 votes
Boxing
1% - 161 votes
Cycling
2% - 430 votes
Golf
5% - 888 votes
Motorsport
8% - 1499 votes
Tennis
3% - 597 votes
Water sports
1% - 163 votes
American sports
1% - 210 votes
MMA / WWE / UFC
3% - 556 votes
Vote