4 women who turned passion into profit


Hosted at Ferguson’s on 5th in Gauteng’s suburb of Illovo with over 80 guests. Women got to engage and interact with the 4 women namely, Mamakashaka founder Nandi Dlepu, Celebrity Chef Nti Ramaboa, Style Therapist Kwena Baloyi and Cheri Yase Kasi founder Sunshine Shibambo. 

This is what we took out from each of their talks:

"Surround yourself with people you can learn from. People who can carry you and help build you" - Style therapist Kwena Baloyi

"Let your work do the talking, not how you look or dress. Build a reputation around your work"- Founder and creator of Cheriyasekasi Sunshine Shibambo.

"Learn to appreciate the little things in life. Be consistent and nurture your passions." TV personality and celebrity Chef Nti.

"Passion alone doesn't guarantee anything" Business women Nandi Dlepu.

The ladies formed part of a greater panel of 12 hand-picked leaders from various industries in an ever-changing world.

“We want ladies to leave here motivated, inspired and confident in their truth and I believe that’s precisely what happened. The ladies shared their stories like never before, painting a picture of the entrepreneurial journey in the creative space- in essence showing first hand the Profitability of Passion,” commented Sta- Sof- Fro Brand Manager Lerato Selepe.

In an effort to give back to loyal consumers, Sta-Sof-Fro has undertaken to break stereotypes and create a dynamic dialogue that allows the versastyle woman to embrace their personal journey’s and truths, reminding all that it’s ok to #WearYou.  With a complete hair care range that covers the vast majority of hair and beauty needs – from hair treatments and aftercare to skin care – the Wear You campaign is an extension of what the Sta-Sof-Fro ethos stands for.

What's next? 

The final salon seminar, titled “The Balancing Act” will focus on a reality all South African women face with their daily obligations. Dr Nandipha Sekeleni, fitness guru Mapule Ndhlovu and media personalities Palesa Masiteng and Lerato Sengadi will share their experiences and insights on their personal journeys as women juggling  a lot on their plate.

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