Gigi Lamayne on her new track, Lobola

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She’s a five-time South African Hip Hop Awards winner, an honours degree graduate – with distinction – and a budding entrepreneur. We chat to Gigi Lamayne. Screen Shot 2017-06-22 at 2.33.57 PM

What motivated you to do the song?

I wanted to show my fans that contrary to popular belief, as a ‘born free’ I’m not ignorant about culture and traditional beliefs. I believe in cultural practices such as the process of lobola, hence I featured Maraza, who’s married and also an advocate for culture.

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How long did it take to produce the track?

The song was done in late 2016, and I had to feature Maraza, who came with his indigenous sound.

Who came up with the idea to pull the ‘engaged’ stunt?

Our marketing team came with the idea, but I didn’t want to. Social media went crazy but in the end it worked.

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What can fans expect from the song and the video?

Expect to see Gigi in a different light. The terminology and the wardrobe in the video is very culture-based, from ‘imvula mlomo’ to ‘nkangaziwe’ and umqombothi.

What genre would you put lobola in?

It’s a fusion of maskandi, hip hop, upbeat tempo and a whole new sound that my fans have never heard before. This is one of my best work as I was able to rap and sing in the song.

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What would be the perfect lobola for Gigi?

it’s not even about the money, but the whole process of lobola. I want the real deal, the family must stand at the gate and recitemy clan names.

Download Gigi’s Lobola here:

http://download.gigilamayne.co.za/

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