The reality star and her rapper spouse have joined forces for a range of eye-catching and unique clothes for little boys and girls to wear, Kim revealed on her Snapchat on Tuesday night (31Jan17).
To showcase one of the first designs in the collection, Kim enlisted the help of her three-year-old daughter North, who modelled a yellow sequinned dress which changes colour in the light and a yellow Yeezy shearling jacket.
"See daddy and mommy are doing a kids' line, and these are some of the pieces," Kim is heard saying in the video as North dons the ensemble. "Northie picked out the colours and the fabric."
The 36-year-old reality star then shared a snap of North in the outfit, writing: "Kanye & my kids line coming soon! #SequinDress #ShearlingCoat."
It's not the first time Kim has ventured into the junior fashion market, as she previously launched her and her sisters' Kardashian Kids line in 2015. Kanye has also tried his hand at designing for little people, having created a mini look from his Adidas collection for North.
Further details of Kim and Kanye's kids range, such as when the clothes will be available and how much they will cost, have yet to be revealed.
Kim's style has changed significantly since she started dating Kanye, with the musician overhauling her entire wardrobe in a previous episode of Keeping Up With the Kardashians.
She now prefers more revealing, figure-hugging ensembles, and told the Huffington Post in a previous interview that she is hoping to pass on her self-confidence to North.
"I took a lot of direction from my husband when he introduced me more to the fashion world," Kim explained. "And now I love taking risks. I love wearing things that maybe I couldn’t quite understand at the time. I just love when someone has their own style - even if it’s something that I wouldn’t wear. So I would just encourage North to be herself and wear what she thinks she looks good in. Just be yourself and take risks."
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