TREND: Sleepwear has never been this cool!


How to take your pyjamas to the street in a way no one will actually assume you just rolled out of bed.

Made famous by popular Playboy’s, Hugh Hefner, the pyjama trend has become the sought after celeb craze but quite intimidating for a few. In the past it was all about silky bottoms and drawstring elastics, lace trimming, pretty camis and slip dresses made a huge comeback, think Naomi Campbell or Kate Moss. Designers such as Gucci, Dolce and Gabbana and Alexander Wang are making this trend a must have this season. From supple silks and colourful piping to Japanese motif prints, you are definitely spoilt for choice.

Celebs such as Rihanna, Bonang and Kim Kadarshian are leading the way. Find inspiration below.

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If you intimidated, wear the trend as separates – mix and match with other textures. For the brave, dare to wear the full set from head-to-toe. You might also want to consider sleek accessories to complete the look (kitten heels versus slides or jewellery versus sleep mask.

Get the look

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Wear a shirt dress (R499, Foschini) with studs (R29,99, Mr Price), bracelet (R899, Pandora). Match with an oversized bag (R629,50, Colette) and cut out heels (R1 699, Woolworths).


Opt for a slip dress (R649, Mango), courts (R599, Spree), clutch (R339,50, Colette). For an edgier look, add cuff earrings (R129, Spree). You are ready to paint the town!

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