Meet Sonto Pooe, founder of leading natural hair brand NativeChild

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Sonto Pooe, founder of leading natural hair brand NativeChild. Photograph by Tiana Smith (www.belovedphotography.co.za)
Sonto Pooe, founder of leading natural hair brand NativeChild. Photograph by Tiana Smith (www.belovedphotography.co.za)

Before the light bulb moment 

“Growing up, I was no different to any young person going about their life and doing their best to get good grades so they could get a well-paying job. Now, with the benefit of hindsight, I realise that I’ve always been a fashion and hair entrepreneur from a young age. I’m a self-taught seamstress and fashion designer; and I’d always do people‘s hair on weekends. Back then, I treated it as a side hustle that brought in extra money. 

Fast-forward to my tertiary days and I studied Quantity Surveying. My maths teacher’s son was one and she had recommended the course. I didn’t know the course existed until I enrolled. Upon researching the field, I figured Quantity Surveying would be a great fit seeing that the built environment (construction) was something I’d grown up around. 

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