Pigmentation is one of the most challenging issues that black women deal with and treating it is a lifelong commitment. Most of us have no idea where to begin. So we spoke to National Educator at Environ Distribution SA, Kea Modimogale, about the causes of hyper pigmentation and how you can improve and treat it. She also introduced and broke down four revolutionary products in the new Environ Focus Care Radiance+ Range.
What is pigmentation and what are the most common causes that black South African women have to deal with?
Pigmentation is the discolouration or dark patches on the skin due to increase of melanin (colour), more commonly found on areas that are exposed to light, like the face, neck and chest.
Common causes can vary from genetic factors, sun exposure or acne scarring.
There are many products on the market for this condition. What is unique about the way Environ treats pigmentation?
Pigmentation is a complex process and through Environ research, we’ve established that there’s no one single magic ingredient that can do it all. Environ created the Focus Care Radiance Range to interfere with the 6 complex steps of the formation of pigmentation. Vitamin A is a cornerstone ingredient in Environ products that will assist in normalising the function of the cell that produces colour in your skin.
What is the best way to avoid and treat pigmentation?
The best way to avoid pigmentation is by applying sunscreen, wearing a broad-brimmed hat, big sunglasses and avoiding the sun. However, treating the skin will entail the use of Vitamin A, plus the Focus Care Radiance+ Range and applying a sunscreen.
Which key ingredients should one look out for in a product that treats pigmentation?
As there is no one single magic ingredient that can do it all, our solution is Environ’s Vitamin A Step Up System combined with the Radiance+ Range that boasts other complex ingredients such as niacinamide, clairju and sepi-white, to name a few. These ingredients will collaborate to fight the pigmentation effectively.
Can one permanently get rid of pigmentation?
As long as you are exposed to light, the risk of pigmentation forming remains. It requires a lifelong commitment. We’ve had great success with our new Radiance+ Range.
Tell us about the new Environ Focus Care Radiance+ Range and how each product in the range targets uneven skin tone and discolouration?
The range is made up of the Mela Prep Lotion which will assist in lightening the skin tone. The Mela Fade Serum System prevents and protects against uneven skin tone, while the Mela Even Cream will brighten the complexion.
What exactly is the Mela-Smart System?
Smart: Smart way
System: Four products that are to be used together for the best results
What results has Environ seen through this range?
We have seen significant change in the luminosity of the skin revealing brighter-looking skin, with our trialists being highly satisfied with the outcome of the results.
Many women struggle with sensitive skin when starting a new product. Can the Environ Focus Care Radiance+Range be used by women of all skin types?
Yes, the range is suitable for all skin types, as long as pigmentation is the main cause for concern.
Would you advise that a first-time user immediately starts the range or are there steps that one can take to prepare and improve the skin’s health before starting the Environ Focus Care Radiance+ Range?
Our standard practice is to first normalise the skin with vitamin A, then we can target pigmentation with confidence with our Focus Care Radiance+ Range, to ensure the best optimal results.
Can I go into the sun while using the range or do I need to use extra protection for sun exposure?
Protection from the sun is an absolute must as the sun is one of the biggest triggers of pigmentation. So, we would advise the use of our sunscreen: RAD or Alpha Day Lotion day with re-application if needed. Furthermore, practising sensible suncare by wearing a broad-brimmed hat, good quality sunglasses and avoidance of the sun is recommended.
Will this range assist women in permanently treating their pigmentation?
Our Focus Care Radiance+ Range is a management system for the rest of your life.
For more information on the radiance revolution and the new Environ Focus Care Radiance+ Range follow Environ on:
Facebook on @EnvironSkinCareZA