DJ Zinhle and 5 other celebrities who are building empires outside their stardom

DJ Zinhle is among celebrities who have also launched businesses
DJ Zinhle is among celebrities who have also launched businesses

Celebrities are often known to partner with brands to star launch products or to take on the entrepreneurial journeys themselves. Many stars have gone this route in South Africa and internationally.

Here we list celebrities who have started multiple entrepreneurial projects outside their entertainment careers.

READ MORE: Forbes needed to expand their self-made list because more women are “amassing fortunes than ever before” through business 

DJ Zinhle

DJ Zinhle has launched a furniture and décor business with her friend and business partner Brandon Reynolds. After receiving much fan-praise for decorating and furnishing her newly built home in 2017, DJ Zinhle now lent her creative skills in her latest creative project offering custom seating and bedroom décor items.

This, however, is not DJ Zinhle’s first entrepreneurial endeavour. In 2009 she became the co-founder of Fuse Academy, a women’s deejaying school, with business partner Nomndeni Mdakhi, and is the name and face behind jewellery line Era by DJ Zinhle.

Nkateko ‘Takkies’ Dinwiddy

Following her days on So You Think You Can Dance and being a member girl group, Fly Chix, Takkies founded a dancing business, Rockingnheels, where she is also an instructor. She has also linked a merch collection of t-shirts, hoodies and knitted sets to her dance business.


Besides being a celebrated media personality and reality show star, Bonang has flexed her business skills with her lingerie range, Distraction By Bonang, and the fan-favourite luxury beverage brand, House of BNG.

Whoopi Goldberg

World renowned actress Whoopi Goldberg has her hands in a medical cannabis brand targeted at menstrual cramps and other kinds of pain. Whoopi partnered with Maya Elisabeth to create the brand Whoopi & Maya that offers skincare products and edible products.


Rihanna has made a number of headlines for her business ventures under her Fenty brand. From beauty, to lingerie, to luxury fashion, Rihanna has solidified her name in the fashion and beauty industry. Having hinted multiple times at ‘quitting’ the music industry, Rihanna’s entrepreneurial endeavours with LVMH seem to have become her main focus right now.

READ MORE: Why we're not surprised that Fenty Beauty is one of TIME's top 50 most genius companies of 2018

Victoria Beckham

READ MORE: Victoria Beckham says no anti-ageing products for new beauty range

Having made a name for herself as a cultural icon as a part of the Spice Girls, Victoria Beckham is also creating an empire under her name through beauty and luxury fashion lines.

Who are your favourite celebrities turned businesswomen? Let us know here.

Sign up to W24’s newsletters so you don't miss out on any of our stories and giveaways.

We live in a world where facts and fiction get blurred
In times of uncertainty you need journalism you can trust. For only R75 per month, you have access to a world of in-depth analyses, investigative journalism, top opinions and a range of features. Journalism strengthens democracy. Invest in the future today.
Subscribe to News24
Voting Booth
Please select an option Oops! Something went wrong, please try again later.
Yes, I believed it was authentic
7% - 359 votes
Yes, I didn't want to spend that much money on the original item
20% - 1039 votes
No, I always shop at reputable stores
13% - 691 votes
No, I don't wear designer clothing
60% - 3140 votes