Florence Pugh’s 14kg silk flower dress from Midsommar film auctioned for over R1 000 000

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Florence Pugh on Midsommar. Photo: Film trailer video screenshot
Florence Pugh on Midsommar. Photo: Film trailer video screenshot

The impressive 10 000-silk-flower dress Florence Pugh wore in Midsommar has sold for $65 000 (just over R1 million) at a charity auction.

Officials at A24, the studio behind the Midsommar film, put the almost 14kg-creation the actress wore for the May Queen scene and her matching crown up for auction alongside numerous other film props. This was in a bid to raise money for organisations in New York amid the coronavirus pandemic.

Five bidders sought after the item but it was the Academy Museum of Motion Pictures that placed the winning bid, with that money going directly to the New York City fire department's official non-profit organisation.

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Yes, I believed it was authentic
7% - 359 votes
Yes, I didn't want to spend that much money on the original item
20% - 1039 votes
No, I always shop at reputable stores
13% - 691 votes
No, I don't wear designer clothing
60% - 3140 votes
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